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Blog Posts by Futuresource Analysts

How Gaming has Played a Supporting Role for Children in Lockdown

Children continue to turn their attention to video gaming, with its role taking an ever-more influential position in the daily habits and pursuits of 3 to 16-year-olds. While the lure of gaming was appealing before the COVID-19 pandemic, our latest wave of Kids Tech consumer research shows that two in every three children have increased their time ...

AVoD is Booming in the USA, But Can This New Wave of AVoD Carve a Role in Europe?

Whilst lockdown has seen an overall rise in video and TV consumption, the longer-term trend of a decline in traditional linear TV watching and surging OTT viewing is set to continue post-Covid. The array of services, business models and content diversity has propelled OTT viewing, with consumers able to tailor their own schedule. Landscape Diversi ...

Xbox Content Announcement: What Does this Tell us About Microsoft's Next Generation Chances?

Yesterday, Microsoft held an event ahead of the release of the next generation Xbox Series X and (all digital) Series S where they announced the 16 exclusive titles and library of third party titles that brand loyalists can expect to enjoy when the consoles finally launch. What was noticeable was a reliance on Xbox’s original franchises, some which ...

Pro AV Industry - Market Movements, Emerging Opportunities and the Road to Recovery

There is no doubt that COVID-19 is having a sustained impact on a wide range of markets, from video conferencing and video content production, to installation verticals, touring and rental. Additionally, as the world starts to ease lockdown restrictions, and return to a ‘new normal’, discussions turn to the effects felt by the various industry sect ...

How is the Pro Video and Broadcast Market Set to Evolve?

Now more than ever, we’re starting to witness the growing importance of video as an effective communication strategy, with businesses starting to embrace the opportunity to provide new offerings of digital content and engage with a more diverse audience. A great example of this has been amongst Houses of Worship, where live broadcasts and video str ...

Social Media and Microlearning Combine to Expand Access to Education Content

Since the start of the outbreak of COVID-19, 1.2 billion children in 186 countries have been affected by school closures. In response, schools have had to adjust how they provide access to education content. Many schools and teachers are adopting microlearning approaches and are using video-sharing platforms to host live sessions or to post short v ...

Garmin's Acquisition of Firstbeat Sends Ripples Through the Wearables Market

On the 30th of June, Garmin announced that it had acquired Firstbeat Analytics, an arm of Finnish company Firstbeat Technologies which provides the heartrate and biometric tracking used by approximately 77% of the sports watch market, including Garmin, Suunto, Amazfit and Huawei. This acquisition from Garmin will likely send ripples through the wea ...

What Next for Smart Home as a Service?

One-in-four Consumers Will Consider Buying a Smart Security Device this Year When a consumer looks to buy their next smart device, they will be looking to purchase a product with a strong element of personalisation – one that aligns with their daily routine, eliminates manual tasks and improves safety, energy efficiency and even family connections ...

Five Reasons Why AirPods with Spatial Audio Matters

At WWDC on 22nd June, the first of its kind to be a fully virtual event, the headlines will undoubtably be about the move to silicon chips in Macs and the new features of iOS14. However, there were a couple of interesting innovations surrounding AirPods, which may have gone under the radar. These features, whilst only receiving a small mention, not ...

Five Ways the Gaming Ecosystem Continues to Innovate

It certainly is an exciting time for the gaming industry – a slice of the entertainment sector that continues to prove its resistance to the wrath of COVID-19. With less reliance on the physical model, the likes of free-to-play gaming, online streaming and cross-platform functionalities have continued to provide engagement for consumers since spend ...

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Here at Futuresource Consulting we deliver specialist research and consulting services, providing market forecasts and intelligence reports. Since the 1980s we have supported a range of industry sectors, which has grown to include: CE, Broadcast, Entertainment Content, EdTech and many more.